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On 09/07/2015 10:34, Axel Grude wrote:<br>
<blockquote cite="mid:559E403F.4000009@gmail.com" type="cite">
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<blockquote class=" cite" id="mid_559E06D6_6080506_miho_im"
cite="mid:559E06D6.6080506@miho.im" type="cite"> PayPal is the
most widely used donation mechanism, followed by credit card
donations, bank wire transfer, and BitPay.<br>
The majority of donations was made in USD, followed by EUR and
GBP. In total, 47 we have received donations in 47 currencies."<br>
</blockquote>
Here is another thing if there was a "5 bucks" tier, should it be
rounded to the nearest int (regardless of currency). So 5 € for
the Euro Zone, 5 $ for US and 7 $ for Australia?<br>
<br>
</blockquote>
<br>
Although rounding like this seems like a harmless simplification,
I'd suggest being very careful about it. People in the UK, for
example, are very wary of the $1 = £1 conversion that all too many
companies apply to their products.<br>
<br>
Even though we're talking about voluntary donations here, treating
currencies are equal when they are not will create some level of
friction. And we want donations to be as frictionless as possible.<br>
<br>
Suggested donations could still be rounded but in my opinion should
better reflect local currencies...<br>
<br>
E.g. "We suggest a minimum donation of US$5, €4.50, £3.25, AU$6.70"
or similar wording. Yes, it looks a little odd. But it will reduce
friction amongst many wouldbe donators.<br>
<br>
Or just denominate all donations in the local currency: Stick to US
Dollars if the organisation remains in the USA.<br>
<br>
<br>
<blockquote cite="mid:559E403F.4000009@gmail.com" type="cite"> And
how do you motivate people who are willing to pay more to support
the project to actually do this. Badges? Merchandise? I think
Kent's suggestions about coop forums / governance / 3rd party
discounts are all good ones but there should be some instant
benefits for "gold members" without any additional effort on part
of the user. Maybe a monthly "power tips for mail users" could be
one of the perks thrown in for somebody who would patreon 20 Euros
(or more) / year?<br>
<br>
</blockquote>
<br>
All of the above are good ideas but.... they aren't enough on their
own in my opinion.<br>
<br>
The only way forward to generate significant additional revenue must
surely be some kind of additional product features and/or associated
services. Yes, yes, I know that suggesting this sort of thing is
very nearly heresy but the truth is that people pay for value
(whatever is 'value' to them) and the fact is that many people
perceive 'premium' features of a product to be of 'value' to them.
(Of course, what 'premium' means depends on the product).<br>
<br>
I mentioned services in the paragraph above and one of these might
be a chargeable cloud sync service to synchronise calendar,
contacts, etc. between TB and other devices. Of course, the charges
would have to cover not only running the service but be enough to
provide revenue for developing the base TB too, so it's not
necessarily feasible.<br>
<br>
<pre class="moz-signature" cols="72">--
Mark Rousell
PGP public key: <a class="moz-txt-link-freetext" href="http://www.signal100.com/markr/pgp">http://www.signal100.com/markr/pgp</a>
Key ID: C9C5C162
</pre>
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