Marketing Message

Jayakumar Sadhasivam iamjayakumars at
Sat Jul 12 05:02:25 UTC 2014

I Love it.

We need to create a Cover Photo for Facebook and Twitter, so that we share
and ask Mozillians to update their Social Media Pics.

Need Banners and ICONS to share and make posters.

Must be in HD quality.


Jayakumar Sadhasivam (iamjayakumars)
Mozilla Representative India
iamjayakumars at

On Sat, Jul 12, 2014 at 12:14 AM, Kent James <kent at> wrote:

> As part of the overall release effort for Thunderbird 31, it would be
> helpful if we had a marketing message. I have a proposal, perhaps we could
> discuss the exact wording and details here.
> The disastrous announcement of Mozilla's reduced support for Thunderbird
> left a general impression that Thunderbird was dead. In fact that is not
> true. Though we may wish we did more, in fact Thunderbird has had a lot of
> code work done in the last year. Also I believe that our daily usage is at
> least staying constant, if not going up.
> I know from my ExQuilla work that there are many people out there with
> well-known companies who use Thunderbird and rely on it. The market
> perception does not match the reality.
> So I would like to encourage us, as a community, to agree on this message,
> and use whatever channels are available to us to promote it. Could we
> bikeshed the actual wording of the message? "Thunderbird is not dead" is
> probably not the words we want to use.
> To that end, I would like to see a blog posting that collects data on
> Thunderbird usage over the last few years to present some facts about our
> daily usage. I can get the last few months from crash-stats but I do not
> know how to get usage over the last few years. Does anyone have access to
> that? Even a few random emails with usage at points in the past would be
> helpful.
> :rkent
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