The Australis "hamburger" button

Madhava Enros madhava at
Mon Nov 25 17:19:51 UTC 2013

Hi Georg - 

Thanks for this feedback (and especially for living with it for a bit first!). The UX team has this on the list as one of the things we want to watch most closely.

Having a readable clear UI is better than explaining after the fact, but we are going to provide some explanation to users updating to the new UI. This "first run UX" is in the works right now -- you can learn some more about it here:


Madhava Enros
Firefox User Experience

On Monday, November 25, 2013 at 4:19 AM, Georg Fritzsche wrote:

> On Nov 22, 2013, at 10:40 PM, Marco Bonardo <mbonardo at (mailto:mbonardo at> wrote:
> > So, I briefly discussed at the last work week with someone about the fact we are losing identity of the Firefox appmenu button.
> > It's a big change for users, they are used to look for an orange button with the Firefox text in it on the top left, we replace it with an anonymous grey button with stripes on the top right. Based on that I filed a bug to suggest some first-thought alternatives, but mostly to point out the problem ( It was wontfixed, with reasons (the fact I agree or less with those is unimportant).
> > 
> > Now, I keep looking at bugs and mails in firefox-dev, and I see everyone speaking about "the hamburger button". This made me think support will have to ask users to click the hamburger button... I'm pretty sure we can figure what the hamburger button is but, surely everyone I know here around would look at me like I'm crazy. It's also a quite US concept, some countries are not that much into hamburgers :) I'd honestly not know how to help my friends&family find it without spending hundred words at the phone.
> > Let alone if we allow users to customize (mostly move) it around in the UI, as many are asking.
> > And no, I don't think "the three stripes button" sounds much better, as well a "cheeseburger button":)
> > Clearly "click the orange button", or "click the Firefox button", are much simpler concepts for anyone and had their advantages.
> > 
> Having spent a few days with Australis (and really liking it for the most part!), this still stands out for me.
> Having avoided peaking at Australis before merge, it's not an obvious or intuitive change for me - i can only
> imagine how this will be for less informed users.
> Georg
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> firefox-dev at (mailto:firefox-dev at

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