The Australis "hamburger" button

Mike Conley mconley at
Fri Nov 22 22:06:42 UTC 2013

In terms of the monicker "hamburger button", it's not the actual name of 
the button. But I've definitely heard it being tossed around and I've 
certainly used it myself (usually in jest).

More often, I call it the "menu button", but I think the jury is still 
out on what exactly to call it - see bug 887951, for example.


On 22/11/2013 4:40 PM, Marco Bonardo wrote:
> So, I briefly discussed at the last work week with someone about the
> fact we are losing identity of the Firefox appmenu button.
> It's a big change for users, they are used to look for an orange button
> with the Firefox text in it on the top left, we replace it with an
> anonymous grey button with stripes on the top right. Based on that I
> filed a bug to suggest some first-thought alternatives, but mostly to
> point out the problem
> ( It was wontfixed,
> with reasons (the fact I agree or less with those is unimportant).
> Now, I keep looking at bugs and mails in firefox-dev, and I see everyone
> speaking about "the hamburger button". This made me think support will
> have to ask users to click the hamburger button... I'm pretty sure we
> can figure what the hamburger button is but, surely everyone I know here
> around would look at me like I'm crazy. It's also a quite US concept,
> some countries are not that much into hamburgers :) I'd honestly not
> know how to help my friends&family find it without spending hundred
> words at the phone.
> Let alone if we allow users to customize (mostly move) it around in the
> UI, as many are asking.
> And no, I don't think "the three stripes button" sounds much better, as
> well a "cheeseburger button":)
> Clearly "click the orange button", or "click the Firefox button", are
> much simpler concepts for anyone and had their advantages.
> While I'm not expecting this to change a taken decision, I wanted to
> throw up my concerns in a more public way, to see if anyone has thoughts
> or ideas about this.
> Cheers,
> Marco
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