<html><head><meta http-equiv="Content-Type" content="text/html charset=utf-8"></head><body style="word-wrap: break-word; -webkit-nbsp-mode: space; -webkit-line-break: after-white-space;" class=""><div class="">I’ve added some comments to the slide you should be able to see in link below (green post-its).</div><div class=""><br class=""></div><div class="">I’m more interested in engagement than adoption. I think we need to consider single-device syncers as a failure of UX because sync is not a good back up solution (until we make it one, which I support).</div><div class=""><br class=""></div><div class="">In regards to testing, we need to test the right thing, which will be hard: multiple devices added.</div><div class=""><br class=""></div><div class="">By letting users know about other platforms up front, we will hopefully drive other platform downloads, leading to syncing, but have fewer single-device syncers. If successful, this means fewer accounts overall, but of a higher quality.</div><div class=""><br class=""></div><div class="">
<div class=""><div style="orphans: 2; widows: 2;" class="">Ryan Feeley</div><div style="orphans: 2; widows: 2;" class="">UX, Cloud Services</div><div style="orphans: 2; widows: 2;" class="">Mozilla UX</div><div style="orphans: 2; widows: 2;" class="">IRC: rfeeley</div></div>
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<br class=""><div><blockquote type="cite" class=""><div class="">On Jul 8, 2015, at 1:22 PM, Edwin Wong <<a href="mailto:edwong@mozilla.com" class="">edwong@mozilla.com</a>> wrote:</div><br class="Apple-interchange-newline"><div class=""><div dir="ltr" class=""><div class="">I'd like to see an A/B test where we put 'make fx yours' screen before/after verified email screen. Our users will tell us if increased friction vs early customization gets users through the flow.<br class=""><br class=""></div>-e<br class=""></div><div class="gmail_extra"><br class=""><div class="gmail_quote">On Wed, Jul 8, 2015 at 8:33 AM, John Gruen <span dir="ltr" class=""><<a href="mailto:jgruen@mozilla.com" target="_blank" class="">jgruen@mozilla.com</a>></span> wrote:<br class=""><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex">Agree with Mark and Ryan K. on the problem of overloading the funnel before registration. It seems like there are two competing interests coming into play here: increasing signups vs increasing engagement. Is there a middle path where we can do both?<br class="">
<br class="">
I’ve reworked the flow to hopefully address both of these concerns:<br class="">
<br class="">
<a href="https://www.lucidchart.com/documents/view/92d0ec74-a2af-40b8-b714-6db99149e39c/1" rel="noreferrer" target="_blank" class="">https://www.lucidchart.com/documents/view/92d0ec74-a2af-40b8-b714-6db99149e39c/1</a><br class="">
<br class="">
Thoughts?<br class="">
<span class="HOEnZb"><font color="#888888" class=""><br class="">
JG<br class="">
</font></span><div class="HOEnZb"><div class="h5"><br class="">
<br class="">
> On Jul 7, 2015, at 6:25 PM, Ryan Kelly <<a href="mailto:rkelly@mozilla.com" class="">rkelly@mozilla.com</a>> wrote:<br class="">
><br class="">
> On 8 July 2015 at 08:12, Ryan Feeley <<a href="mailto:rfeeley@mozilla.com" class="">rfeeley@mozilla.com</a>> wrote:<br class="">
>><br class="">
>> In the spirit of increasing engagement, I’m proposing we add some steps to registration to help users understand what sync is, and what devices support it.<br class="">
>><br class="">
>> <a href="https://www.lucidchart.com/documents/view/92d0ec74-a2af-40b8-b714-6db99149e39c" rel="noreferrer" target="_blank" class="">https://www.lucidchart.com/documents/view/92d0ec74-a2af-40b8-b714-6db99149e39c</a><br class="">
>><br class="">
><br class="">
> I like the additional customization and linkage, but I'm not sure that<br class="">
> the registration flow is the right place for them. That's a lot of<br class="">
> screens for the user to click through before completing their setup,<br class="">
> which means a lot of opportunities for them to decide they can't be<br class="">
> bothered.<br class="">
><br class="">
> In particular, I think the download links would be more valuable if<br class="">
> surfaced after the first device is setup, rather than being a<br class="">
> potential roadblock to setting it up. (Like "ok, you're all set, now<br class="">
> sync with these other devices").<br class="">
><br class="">
> Ryan<br class="">
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